Are you a Social Shopper?

Thanks to the "collective conscious", it’s no secret that people are making better decisions about their purchases. In a brief survey, 51% were influenced by product reviews and ratings provided by consumers.

Perfect Pitch In A Tough New Media World

As industry experts, it's up to us to find new and compelling ways to reach these folks, and the only way we're going to keep securing those all-important hits is by readjusting, refocusing and re-strategizing. Here are five strategies that work for me every single time.