Jolie Balido, President and Co-Founder
Jolie Balido, president and co-founder of Roar Media, is a nationally known marketing-communications professional and media strategist with more than 20 years of experience.
Coming from a family of noted entrepreneurs and journalists, she was born with a love of media and communications. She began her career as a staff writer with The Miami Herald, where she wrote articles for daily publication focused on business, real estate, and city government topics. This experience gave her keen insight into the dynamics of the editorial cycle and the newsroom, which are fundamental to the success of a public relations company.
She later decided to apply her news skills to help businesses position themselves for success. She worked for several years in top leadership positions on both the PR agency side and the client side before deciding in 2008 to fulfill her life goal of establishing her own marketing-communications firm.
Passionate about giving back to the community and supporting children, Jolie generously donates her time and her professional skills as a board member and the marketing chair of Big Brothers Big Sisters of Miami and serves on the board of City Year Miami. She is a governing board member of the Greater Miami Chamber of Commerce and serves on its real estate and marketing committees.
When she is not working or volunteering, Jolie spends quality time with her husband and two children. Her hobbies include creative writing, photography, adventure sports, and athletic competitions. She’s also learning to fly a private plane.