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Shift Direct: Break Free of OTA's

Capture, Convert, Cultivate

15 Years of Proven Success
Maximizing Consumer Direct Channels

We‘ve been fortunate to help some of the world’s most inspiring hoteliers, airlines, cruise lines and destinations boost bottom line profitability, drive direct-to-consumer bookings and outperform their competition.

Leveraging industry best practices, we deliver performative marketing experiences designed to maximize direct traffic and conversions across earned, owned and paid media channels.

Spanning the Americas with expert, multicultural teams from Miami to Buenos Aires, we empower travel companies to market and sell throughout the Western Hemisphere.

15 Years of Proven
Success Maximizing
Consumer Direct Channels

We‘ve been fortunate to help some of the world’s most inspiring hoteliers, airlines, cruise lines and destinations boost bottom line profitability, drive direct-to-consumer bookings and outperform their competition.

Leveraging industry best practices, we deliver performative marketing experiences designed to maximize direct traffic and conversions across earned, owned and paid media channels.

Spanning the Americas with expert, multicultural teams from Miami to Buenos Aires, we empower travel companies to market and sell throughout the Western Hemisphere.

Get in
Touch

Directly Speaking,

We Deliver Direct Bookings

$525M+

In direct booking revenue

295K+

Direct bookings

10B+

Targeted impressions

210M+

Qualified visitors

Blending Data and Design

To Win Hearts and Minds

Data

Data Analysis
  • Predictive Analytics
  • Business Intelligence
  • Forecasting
  • Market Research

Distribution

Revenue-driven
strategies
  • Promotion And Offer Strategy
  • Digital Advertising
  • Social Media
  • Influencer Marketing
  • Travel PR
  • Content Marketing

Design

Branding
  • Storytelling
  • Photo/Video Shoots
  • Graphic Design
  • Website and Booking Engine

A Portfolio of Prowess

Precision in Execution, Excellence in Results

 

Royal Caribbean Cruise Lines

Full-Scale International Marketing

“Working throughout the entire digital sales funnel and customer journey, the agency leverages an innovative technology stack, applies industry best-practices and course-corrects based on data-driven insights to drive measurable results.”

CHAD GROSPE, SR. GLOBAL ECOMMERCE PLATFORM DIRECTOR, ROYAL CARIBBEAN CRUISE LINES

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HYATT HOTELS

ZERO TO HERO IN 3 MONTHS: DELIVERING RAPID DIRECT-TO-CONSUMER BOOKINGS

“Leveraging strong creative and advertising knowhow, they quickly helped us develop an effective go-to-market strategy, integrate with our systems and launch successful pan-regional campaigns in North and Latin America.”

DANIELLA MORAN, DIRECTOR, DIGITAL STRATEGY AND PERFORMANCE, HYATT CORPORATION

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VIVA BY WYNDHAM

PERFORMANCE-DRIVEN RESULTS

“Roar Media knows travel and hospitality. The agency quickly hit the ground running and developed a full-funnel customer journey to ensure that we reach the right audiences with the right message at the right time.”

ERIKA SORDO, CORPORATE DIRECTOR, MARKETING & PUBLIC RELATIONS, VIVA WYNDHAM RESORTS

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SANDALS AND THE BEACHES

LEVERAGE SOCIAL MEDIA TO BUILD BRAND ENGAGEMENT

“Roar conducted comprehensive social media audits that revealed actionable ways to enhance our social messaging and improve our engagement rates. We have measurably improved our social media engagement rates, giving our guests a better social media experience.”

DEBBIE-ANN WHITE, SR. VICE PRESIDENT OF PUBLIC RELATIONS & PROMOTIONS, UNIQUE VACATIONS, INC. THE WORLDWIDE REPRESENTATIVES OF SANDALS AND THE BEACHES RESORTS

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Full-Scale International Marketing

“Working throughout the entire digital sales funnel and customer journey, the agency leverages an innovative technology stack, applies industry best-practices and course-corrects based on data-driven insights to drive measurable results.”
**CHAD GROSPE, SR. GLOBAL ECOMMERCE PLATFORM DIRECTOR, ROYAL CARIBBEAN CRUISE LINES**


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ZERO TO HERO IN 3 MONTHS: DELIVERING RAPID DIRECT-TO-CONSUMER BOOKINGS

“Leveraging strong creative and advertising knowhow, they quickly helped us develop an effective go-to-market strategy, integrate with our systems and launch successful pan-regional campaigns in North and Latin America.”
**DANIELLA MORAN, DIRECTOR, DIGITAL STRATEGY AND PERFORMANCE, HYATT CORPORATION**


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PERFORMANCE-DRIVEN RESULTS

“Roar Media knows travel and hospitality. The agency quickly hit the ground running and developed a full-funnel customer journey to ensure that we reach the right audiences with the right message at the right time.”
**ERIKA SORDO, CORPORATE DIRECTOR, MARKETING & PUBLIC RELATIONS, VIVA WYNDHAM RESORTS**


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LEVERAGE SOCIAL MEDIA TO BUILD BRAND ENGAGEMENT

“Roar conducted comprehensive social media audits that revealed actionable ways to enhance our social messaging and improve our engagement rates. We have measurably improved our social media engagement rates, giving our guests a better social media experience.”
**DEBBIE-ANN WHITE, SR. VICE PRESIDENT OF PUBLIC RELATIONS & PROMOTIONS, UNIQUE VACATIONS, INC. THE WORLDWIDE REPRESENTATIVES OF SANDALS AND THE BEACHES RESORTS**


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Royal Caribbean Cruise Lines

Full-Scale International Marketing

“Working throughout the entire digital sales funnel and customer journey, the agency leverages an innovative technology stack, applies industry best-practices and course-corrects based on data-driven insights to drive measurable results.”

CHAD GROSPE, SR. GLOBAL ECOMMERCE PLATFORM DIRECTOR, ROYAL CARIBBEAN CRUISE LINES

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HYATT HOTELS

ZERO TO HERO IN 3 MONTHS: DELIVERING RAPID DIRECT-TO-CONSUMER BOOKINGS

“Leveraging strong creative and advertising knowhow, they quickly helped us develop an effective go-to-market strategy, integrate with our systems and launch successful pan-regional campaigns in North and Latin America.”

DANIELLA MORAN, DIRECTOR, DIGITAL STRATEGY AND PERFORMANCE, HYATT CORPORATION

SEE MORE

VIVA BY WYNDHAM

PERFORMANCE-DRIVEN RESULTS

“Roar Media knows travel and hospitality. The agency quickly hit the ground running and developed a full-funnel customer journey to ensure that we reach the right audiences with the right message at the right time.”

ERIKA SORDO, CORPORATE DIRECTOR, MARKETING & PUBLIC RELATIONS, VIVA WYNDHAM RESORTS

SEE MORE

SANDALS AND THE BEACHES

LEVERAGE SOCIAL MEDIA TO BUILD BRAND ENGAGEMENT

“Roar conducted comprehensive social media audits that revealed actionable ways to enhance our social messaging and improve our engagement rates. We have measurably improved our social media engagement rates, giving our guests a better social media experience.”

DEBBIE-ANN WHITE, SR. VICE PRESIDENT OF PUBLIC RELATIONS & PROMOTIONS, UNIQUE VACATIONS, INC. THE WORLDWIDE REPRESENTATIVES OF SANDALS AND THE BEACHES RESORTS

SEE MORE

A Portfolio of Prowess

Precision in Execution, Excellence in Results

Full-Scale International Marketing

“Working throughout the entire digital sales funnel and customer journey, the agency leverages an innovative technology stack, applies industry best-practices and course-corrects based on data-driven insights to drive measurable results.”

CHAD GROSPE, SR. GLOBAL ECOMMERCE PLATFORM DIRECTOR, ROYAL CARIBBEAN CRUISE LINES

See More

Zero To Hero In 3 Months: Delivering Rapid Direct-To-Consumer Bookings

“Leveraging strong creative and advertising knowhow, they quickly helped us develop an effective go-to-market strategy, integrate with our systems and launch successful pan-regional campaigns in North and Latin America.”

DANIELLA MORAN, DIRECTOR, DIGITAL STRATEGY AND PERFORMANCE, HYATT CORPORATION

See More

Performance-Driven Results

“Roar Media knows travel and hospitality. The agency quickly hit the ground running and developed a full-funnel customer journey to ensure that we reach the right audiences with the right message at the right time.”

ERIKA SORDO, CORPORATE DIRECTOR, MARKETING & PUBLIC RELATIONS, VIVA WYNDHAM RESORTS

See More

Leverage Social Media To Build Brand Engagement

“Roar conducted comprehensive social media audits that revealed actionable ways to enhance our social messaging and improve our engagement rates. We have measurably improved our social media engagement rates, giving our guests a better social media experience.”

DEBBIE-ANN WHITE, SR. VICE PRESIDENT OF PUBLIC RELATIONS & PROMOTIONS, UNIQUE VACATIONS, INC. THE WORLDWIDE REPRESENTATIVES OF SANDALS AND THE BEACHES RESORTS

See More

Direct Precision for Maximizing your Marketing Funnel

StrategyAdvertisingContentCreative ServicesPublic RelationsWebsite DesignData Analytics and Business Intelligence

Propel your brand with a strategic approach tailored to the travel and leisure sector.

  • Promotional Strategies
  • Market Research
  • Competitive Benchmarking
  • Customer Journey Mapping
  • Consumer Profiling and Segmentation
  • Loyalty Programming
  • Messaging and Positioning

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Performance-driven advertising to key to OTA dependence

  • Performance Advertising
  • Search Engine Marketing
  • Social Media Advertising and Boosting
  • Search engine optimization
  • Programmatic Advertising

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Content is king.

  • Social and Content Strategy
  • Social Media Marketing
  • Community Management
  • Content Capture and Creation

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Elevate your brand’s visual identity and storytelling

  • Branding and Identity 
  • Graphic Design
  • Collateral Development

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Our public relations services are designed to elevate your brand’s reputation.

  • Top-tier Media Coverage 
  • FAM Trips
  • Influencer Marketing 
  • Brand Collaborations
  • Crisis Communications

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Your website is more than a digital presence.

  • Web Design and Development
  • User Experience 
  • Conversion Rate Optimization (CRO)
  • Website Analytics

See More

The ability to transform raw information into actionable insights is paramount.

  • Predictive Analytics
  • Funnel Analysis
  • Data Visualization
  • Attribution modeling
  • BI Reporting Interfaces

See More

StrategyAdvertisingContentCreative ServicesPublic RelationsWebsite DesignData Analytics and Business Intelligence

Propel your brand with a strategic approach tailored to the travel and leisure sector.

Our experienced team seamlessly integrates precise market research with strategic messaging for a powerful, targeted approach to growth.

  • Promotional Strategies
  • Market Research
  • Competitive Benchmarking
  • Customer Journey Mapping
  • Consumer Profiling and Segmentation
  • Loyalty Programming
  • Messaging and Positioning

Performance-driven advertising to key to OTA dependence

Drive direct business with advanced digital advertising strategies and tactics.

  • Performance Advertising
  • Search Engine Marketing
  • Social Media Advertising and Boosting
  • Search engine optimization
  • Programmatic Advertising

Content is king.

We create and connect users to engaging, compelling and actionable content that converts

  • Social and Content Strategy
  • Social Media Marketing
  • Community Management
  • Content Capture and Creation

Elevate your brand’s visual identity and storytelling

Beyond aesthetics, we craft branding and creative experiences that captivate, resonate, and leave a lasting impact.

  • Branding and Identity 
  • Graphic Design
  • Collateral Development

Our public relations services are designed to elevate your brand’s reputation.

Build meaningful connections, and navigate the media landscape with confidence.

  • Top-tier Media Coverage 
  • FAM Trips
  • Influencer Marketing 
  • Brand Collaborations
  • Crisis Communications

Your website is more than a digital presence.

Make your website work for you and your guests with state-of-the-art website designs and solutions.

  • Web Design and Development
  • User Experience 
  • Conversion Rate Optimization (CRO)
  • Website Analytics

The ability to transform raw information into actionable insights is paramount.

Our services empower your business with a strategic approach to harnessing data, unlocking a world of possibilities.

  • Predictive Analytics
  • Funnel Analysis
  • Data Visualization
  • Attribution modeling
  • BI Reporting Interfaces

Blogs

Top Border

The Washington Post’s Devolution has Weakened the Fourth Estate: How Will PR Professionals Adapt?

Noam Chomsky, one of the most influential critics of media and propaganda, once wrote, “A...

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Turn Off-Season into Prime Time for your Destination

How destinations can boost off-season travel and drive steady demand from visitors all year-round using...

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Top Border

Power of the Lens: Cinematic Video Storytelling Can Transform Your Brand’s Narrative and Set You Apart

Creating Content that Converts Though Visual Storytelling When goldfish have a longer attention span than...

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Testimonials

See what people say about working with us

“
Roar Media has proven itself to be a strategic and intelligent agency known for delivering performative campaigns and insightful measurement to help us achieve our cruise booking goals. Working throughout the entire digital sales funnel and customer journey, the agency leverages an innovative technology stack, applies industry best-practices and course-corrects based on a data-driven insights to drive measurable results. Just as important, the Roar team is committed and aligned and always happy to roll-up their sleeves to solve challenges as they arise.
Chad Gropse, Sr. Global eCommerce Platform Director
Royal Caribbean Cruise Lines
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“
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John
Client
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“
Roar Media has proven itself to be both strategic and creative, delivering high performance campaigns and data-driven insights to reach new customers. Leveraging strong creative and advertising knowhow, they quickly helped us develop an effective go-to-market strategy, integrate with our systems and launch successful pan-regional campaigns in North and Latin America. Roar’s ad creative is top-notch, “on-brand” and in-language. Its digital execution is strategic, targeted and performative, all with a keen focus on maximizing ROAS. The agency applies industry best practices and smart processes, enabling them to quickly pivot to meet new campaign objectives and learnings. Just as important, the Roar team is agile, proactive and responsive. They have been an invaluable advertising agency partner.
Hyatt Corporation
Daniella Moran, Director, Digital Strategy And Performance
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Ready To Shift Direct?

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