Archive for month: March, 2019

Audience raising hands up while businessman is speaking in training at the office.

Programmatic Everywhere? Data, Technology and the Future of Audience Engagement

March 4, 2019/in Perspectives /by roarmediadev

Today, though, transformative advances in all those respects—and a growing realization that the next “new era of marketing possibility” may be just around the corner—have positioned
the digital media ecosystem at the verge of an effective tipping point.

Are you a Social Shopper?

March 14, 2019/in Perspectives /by roarmediadev

Thanks to the “collective conscious”, it’s no secret that people are making better decisions about their purchases. In a brief survey, 51% were influenced by product reviews and ratings provided by consumers.