Roar Media Panels the Wharton Interactive Media Initiative Event: “Proof of Performance for Social media”

The Wharton Club of South Florida organized an event, “proof of Performance for social media” on September 29th at the University of Miami.

Some Investors Refuse to Lose Faith in Domain Names

As mobile technology changes fast, so do chances to invest in it. The popularity of Facebook pages and smartphone apps may signal the death of dot mobi.

The Fine Art of Video PR

As media fragmentation and transformative new media render centralized broadcast and top-down marketing models virtually ineffective, marketers are looking for ways to leverage the power of online video.

South Florida Technology Alliance Selects Roar Media As Its Public Relations Agency of Record, Adds Jacques Hart to Board Of Directors

Roar Media builds new website and is added to the board.

Secrets for Taking the Lead in Mobile Search

A spatial shift from web search to mobile search is creating powerful new opportunities for savvy marketers.

Search Engine Optimization is Killer App for Mobile

The emergence of the smartphone – a Web-enabled phone that acts like a mini-computer – as the hottest new consumer device in decades is creating powerful new synergies for savvy marketers.

Another Challenging Year for Dade Service Firms

Jacques Hart, CEO of Roar Media is featured in Miami Today’s article: Another Challenging Year for Dade Service Firms.

Por definir ventas publicitarias en acuerdo UnivisiónYouTube

Para Jacques Hart, el acuerdo recientemente anunciado entre Univision Interactive Media y YouTube para la difusión de contenidos de Univisión, TeleFutura y Galavisión en el sitio de videos online tenía que ocurrir.

Roar Media Panels the Social Media Club Event: Who Owns Social Media?

As social media gains more traction, the biggest question we face is “Who owns it?” Is it the Public Relations department, Marketing department or Advertisers?