Crisis of the Week: AAC Holdings Deals With Patient Death

Any association with such sad, tragic news can send stock prices tumbling.

How Time Magazine Turned Bad PR Around After Wacky VR Cover

For the past several years, brands have attempted to crack the code as to what makes for globally shared content, hoping they will be able to create something—

PR: Bringing the right tools to the table

Here’s what leaders of some of our listmakers had to say about their recent work and trends in public relations:

Roar Media Ranked #4 Largest South Florida PR Firm

As ranked by the South Florida Business Journal, Roar Media secured the 4th position as the region’s largest PR firm, moving up from 15 from its previous spot in 2013 list of public relations firms.

How To Become Indispensable To Your Firm

Virtually no attorney is indispensable to his or her law firm, but lawyers
can bring themselves closer to that lofty goal by building key relationships
with current and prospective clients.

Checklist: 7 Steps to Creating a Plan for Business Growth

While that might seem like a lot of work, most business owners report their business plans were easy to create, and they were able to finish a one-year plan in less than a month. It’s important to approach the process methodically. If you want to create a business plan efficiently and quickly, follow this checklist of seven key items.

Crisis of the Week: Toyota’s Oxycodone Conundrum

Using the statements the company gave and Mr. Toyoda’s comments, we asked the crisis experts to evaluate how well the company has handled the situation, where it’s shined, where it’s stumbled and what it should do next.

How digital marketing can help local banks attract – and keep – customers

The days of most companies solely turning to print media and television ads to market their products and services are long gone. But some community banks have been slow to get the message and are missing out on instituting strong digital and social media strategies to draw and retain new customers.

Principal Facebook Incident a Teaching Moment: Social Media Expert

After a South Florida principal is reassigned for a Facebook post, Social media and communication expert Jolie Balido with Roar Media has some advice before you hit send.

11 Ways CEOs Can Use Twitter to Build Their Company’s Brand

Whether you’re a novice or a seasoned tweeter, here are 11 things to consider that can help make your Twitter strategy more effective.