User-generated content, that is targeted and engaging, provide a boosted ubiquity factor to any narrative. Success is based on authenticity.
We collaborate with select, micro-to-macro social media influencers to deliver emotive and performative content that moves the needle.
Leverage licensed, best-of-breed platforms and technologies to optimize outcomes.
Identify which influencers deliver the desired look-and-feel as well as reach.
Establish and ensure the credentials, parameters and deliverables for each engagement, including number and timing of posts, platform use, hashtags and more.
Organize familiarization tours, providing key influencers with unique access to brand assets and experiences.
Since beginning our work together in 2012, we have partnered with Roar Media to help us promote and market our beverages using advanced social, digital and mobile advertising channels. Never resting on its laurels, the agency continues to innovate with the market, bringing us new and exciting solutions to further engage our consumers. From paid social and digital media, retail activation tactics and consumer engagement drivers, such as influencer marketing and geo-fencing strategies, these programs have helped us ensure market share and drive brand awareness.– Marta R. Gerdes, Vice President Marketing, Tampico Beverages
