Instagram Advertising has Landed: Here are the Keys to Success

It’s been close to three years since Facebook bought Instagram, but advertising opportunities for the world’s largest photosharing app only became available in the past few months.

Obstacles to Marketing Automation and How to Overcome Them

The word is out- marketing automation is the “holy grail” of marketing. This is partially accurate, but it is not as easy as just pressing a button and seeing the leads and conversions roll in. It requires organizational alignment, domain expertise and the right tech resources. If done so, the upside potential to drive qualified client acquisition and retention is huge.
Growth-marketing-and-hacking

What is Growth Hacking, Really?

Growth hacking involves identifying innovative ideas for capturing the attention of the target audiences but also turning the dial incrementally until you hit the “sweet spot.”
Miami PR and growth marketing hackers

Facebook Retargeting in 60 seconds

Recognizing that companies are having a difficult time keeping up with the overwhelming number of developments in digital marketing, Roar Media’s new Digital Minute gives businesses the guidance they need to stay ahead of the trends and identify the best strategies and tactics to maximize their digital marketing efforts.

Cascading Content: Let it Reign

World Wide Web is growing at rapid pace. On average, more than a billion new pages are added to it every day. To give you an idea of how big world wide web is, our Infographic 60 Seconds will cover some really interesting facts about websites that we use on day-to-day basis.

Online News Optimization: Maximizing the Benefits of Positive Media Coverage

Marketers are beginning to deploy a new strategy, "online news optimization," to bring tremendous additional ROI to their marketing programs by extending the reach, impact and longevity of their media coverage.

What we didn’t tell you about Google Analytics

by Alex Wall   We were flattered this week when more than…
covnersion funnels

How to Turn Unique Visitors into Buyers

How to glean meaningful data and draw insightful conclusions to help guide your business decision making for both online and offline operations.