SEO! Key words! Links! Backtracks! As we wind up the first decade of the 21st century, public relations copywriting plunges ever deeper into a jargon-strewn digital thicket that has become a crucial part of doing the job for our clients and ourselves.
In addition to providing our clients with a premier roster of services in Public Relations, Integrated Marketing, and Advertising, Roar Media also makes a concentrated priority to attend various forums and events, and contribute to community organizations which acknowledge the emerging digital and tech trends that will impact and enhance the entire business climate of tomorrow. Over the past year, our […]
This decade’s census cost taxpayers a whopping 325% more than the 2000 census, $14.5 billion. To justify this expense, the census organizer’s marshaled their best PR abilities to over-communicate their achievements along the way.
Since beginning our work Roberts & Durkee Law, we’ve maintained the importance behind implementing a digital marketing and social media strategy that integrates and focuses on a unique, personalized approach in advocating for the current housing epidemic of Chinese Drywall.
While most online marketers struggle to keep pace with social media’s rapid evolution, the Wharton Club panel discussion, featuring Jacques Hart’s Roar Media revealed three key constructs that serve as a universal framework for effective social marketing programs.
The Wharton Club of South Florida organized an event, “proof of Performance for social media” on September 29th at the University of Miami.
As mobile technology changes fast, so do chances to invest in it. The popularity of Facebook pages and smartphone apps may signal the death of dot mobi.
It was the perfect crime or so they thought. Burger King execs launched a major television ad campaign, which shows the King “stealing” the Sausage McMuffin breakfast sandwich recipe from its biggest competitor – McDonald’s.
As media fragmentation and transformative new media render centralized broadcast and top-down marketing models virtually ineffective, marketers are looking for ways to leverage the power of online video.
Roar Media builds new website and is added to the board.