Secrets for Taking the Lead in Mobile Search
A spatial shift from web search to mobile search is creating powerful new opportunities for savvy marketers.
Author Archive for: roarmediadev
Entries by roarmediadev
Search Engine Optimization is Killer App for Mobile
The emergence of the smartphone – a Web-enabled phone that acts like a mini-computer – as the hottest new consumer device in decades is creating powerful new synergies for savvy marketers.
Another Challenging Year for Dade Service Firms
Jacques Hart, CEO of Roar Media is featured in Miami Today’s article: Another Challenging Year for Dade Service Firms.
Por definir ventas publicitarias en acuerdo UnivisiónYouTube
Para Jacques Hart, el acuerdo recientemente anunciado entre Univision Interactive Media y YouTube para la difusión de contenidos de Univisión, TeleFutura y Galavisión en el sitio de videos online tenía que ocurrir.
Forbes/Google Study: Rise of the Digital C-Suite
How Executives Locate and Filter Business Information Click here to view and download the Forbes/Google Study: Rise of the Digital C-Suite Study Excerpt: CEO needs to locate information on a competitor, a business partner, a customer trend, or a news development. What does he or she do? To find out more about how the C-suite […]
Roar Media Panels the Social Media Club Event: Who Owns Social Media?
As social media gains more traction, the biggest question we face is “Who owns it?” Is it the Public Relations department, Marketing department or Advertisers?
Why B2B companies need social media too
By Reid Carr June 17, 2009 Social media is an excellent vehicle for connecting with consumers. But what about other businesses? This question has surfaced many times in the last few months, and I’d like to respond to it here because I think a lot of people can benefit from the answer. Business-to-business companies, like […]
10 Signs You Don’t Understand Web Analytics
Web analytics has always been an important aspect of digital marketing, but only recently has it been considered critical to success. The data mined through savvy analytics tracking can maximize any marketing budget by driving conversions and results; however, this only comes to pass if you understand what the data are telling you.
Top 10 Reasons Brands Should Listen to Social Media
Social media has simplified the art of the soapbox shout. Information is shared with the masses now using easy-to-use Web 2.0 tools and is recorded and cached for infinity. A shout out loud in social media has no geographic boundaries and is not time-limited. These two points make the non-stop monitoring of social media an […]
Essential Press Release Optiminization Tips
One of the most popular keyword optimization content types for SEOs and Public Relations professionals alike are press releases. As a news communication tool, the value of press releases has undergone changes. However, press releases provide a substantial amount of content to news search engines and can rank well in standard search engines like Google […]