Jolie Balido, Co-Founder and CEO
Jolie Balido, co-founder and CEO of Roar Media, is a nationally known marketing-communications professional with more than 20 years of experience in media, public relations and crisis communications.
She began her career as a staff writer with The Miami Herald, where she wrote articles for daily publication focused on business, real estate, and city government topics. This experience gave her keen insight into the dynamics of the editorial cycle and the newsroom, which are fundamental to the success of a public relations company.
She later decided to apply her news skills to help businesses position themselves for success. She worked for several years in top leadership positions on both the PR agency side and the client side before deciding in 2008 to fulfill her life goal of establishing her own marketing-communications firm.
Passionate about giving back to the community, Jolie generously donates her time and professional skills as an executive committee member and as the marketing chair of Big Brothers Big Sisters of Miami. She also is an active member of the United Way’s Tocqueville Society and of the Coral Gables Community Foundation. Additionally, she is a governing board member of the Greater Miami Chamber of Commerce and serves on its real estate and marketing committees. As a longtime Coral Gables resident and business owner dedicated to serving her city, Jolie serves on the City of Coral Gables Planning and Zoning Board. The quasi-judicial board makes recommendations to the city commission on a wide variety of development applications, including development agreements, site plans and other issues.
Beyond her corporate and civic activities, Jolie enjoys spending time with her children, Julianna and Jett. She also enjoys writing, travel, exercise, and photography.